American Apparel and the regaining of perverse innocence

Ahh Vice magazine, there's very few magazines where you're (well, ok me) are waiting for the next issue purely to see what the back cover American Apparel ad will be. I don't even know much about American Apparel and their wares are no doubt out of my price range, but those ads would make you want to buy anything, kind of like when Bill Hicks described that 'drink coke' ad 'I don't know what it is, but damned if ain't buying these products'. . . It's kind of like youtube, when the total porn sleazeness is in absence coy perverse innocence is the horniess thing ever...